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GMG Masterclass

Gen AI & Agentic
Workflows for GTM Teams

Redefine how your team operates with AI.

1-day masterclass | For GTM, marketing, sales, and CX leaders.

Build intelligent workflows that scale your GTM engine. This 1-day masterclass equips GTM and revenue leaders with the tools and strategies to operationalise Generative AI and agentic workflows across marketing, sales, and CX.

You'll learn how to redesign manual processes with intelligent automation, boost team productivity, and align AI initiatives to your broader growth strategy.

Through real-world use cases, guided templates, and hands-on exercises, you’ll build repeatable AI workflows, equip your team with prompt libraries, and design a roadmap for safe, scalable adoption.

Walk away with the frameworks, toolkits, and confidence to embed AI into your GTM model—turning disconnected pilots into sustainable business outcomes.

What You'll Learn:
- Identify high-value AI use cases across the GTM lifecycle
- Build agentic workflows for content ops, lead gen, sales enablement, and CX
- Equip your team with prompt libraries and automation scripts
- Create an AI readiness plan with governance, enablement, and rollout strategies

Who Should Attend:

GTM and revenue leaders
CMO, CCO, CEO
Marketing, lifecycle, and CX professionals
Sales enablement and RevOps teams
Heads of Strategy, Transformation, or Innovation
Cross-functional teams leading transformation
High-growth companies looking to scale

Toolkit

AI Workflow Design Templates
GTM Prompt & Script Library
Agentic AI Readiness Checklist
Governance & Adoption Framework

Delivery Format
Duration: 1-day masterclass (virtual or in-person)
Format: Live facilitation, expert guidance, practical design work
Extras: Custom sessions and team onboarding support available

Empower Your Team. Accelerate Your Growth.GMG Masterclasses are designed to do more than inform—they are built to enable action, build capability, and drive long-term performance. Whether you’re building a new growth strategy, launching lifecycle programs, or embedding AI into your GTM model, our masterclasses give you the tools to lead with confidence.